Overview

The brain’s ability to change

Neuroplasticity refers to the brain’s remarkable ability to adapt by forming new neural connections throughout life. This ability allows the brain to adapt to experiences, learn new skills, recover after injury, and adjust to changing environments. Far from being fixed, your brain is constantly reshaping itself in response to both internal and external influences.

Brain-aware care

Care using neuroplasticity focuses on intentional, repeated activation of neural pathways that result in the desired changes. This can include cognitive and behavioral therapies, or non-invasive brain stimulation. Recent brain-based methods also target emotional regulation and nervous system flexibility, which helps to improve mental health, reduce chronic pain, and enhance cognitive function. By working with the brain’s natural ability to adapt, these approaches give more personalized and lasting change.

Often underestimated

Although neuroplasticity is a key part of our development, learning, and healing, its power is often underestimated. Many assume that brain change happens only in childhood or following dramatic events like a stroke. In reality, everyday experiences such as practicing a skill, therapy, or managing stress, can all reshape neural circuits.